The foundation your brokerage can’t grow without.
Get a complete marketing foundation to serve clients, grow your brokerage, and claim market share.
Many business brokers can’t find momentum.
And these issues are primary culprits…
Out-of-date brand that doesn’t inspire confidence.
Website that quickly bounces incoming traffic.
Online reputation is ignored or abandoned.
No marketing pipeline to drive new opportunities.
By-hand processes with no automation.
Social media ghost town.
We build a complete and connected marketing foundation that works to grow your brokerage.
Fixed-price. Fast turn-around. Satisfaction guarantee.
PHASE 1
Develop your brand.
Every client touchpoint starts with your brand. Our one-day Brand Intensive is a collaborative workshop where you see your brand come to life, live.
WHAT YOU GET:
One-day Brand Intensive
Logo and visual identity
Finalized brand assets
PHASE 2
Build your website.
Your website should load fast and communicate clearly (and not take months to build). We start with a tried-and-tested framework and launch fast.
WHAT YOU GET:
Website built on a brokerage-tested template (ready for Tupelo integration)
Six key pages (Home, About, Listings, Selling, Valuations, Contact)
Technical and On-page SEO implementation
Built in five days, launched within ten
PHASE 3
Strengthen your reputation.
Your online reputation is the key to turn window-shoppers into promising conversations.
Buying or selling a business demands a lot of trust. The optimization of your online reputation is a giant step ahead of your competitors.
WHAT YOU GET:
Google Business Profile set up, populated, and optimized
Email campaign to collect testimonials and grow Google Reviews
PHASE 4
Automate your marketing.
Drive sales and nurture customer relationships.
WHAT YOU GET:
Email setup, domain warming, domain health improvement
Nurture email campaign (five emails)
New listing email campaign (template and training)
PHASE 5
Activate your social channels.
Amplify brand awareness and foster community interaction.
WHAT YOU GET:
Social profile optimization
‘New listing’ social posts (3 variations)
Branded social posts (5 variations)
Brand + Website + Reputation + Email + Social
A full marketing foundation for less than the cost of one employee.
Paid Monthly
12 monthly payments of $1,000.
Average completion 5 weeks
All files delivered at project finish
Website training modules
Weekly progress reports
In-Full
Save ~17% by paying in full at project start.
Average completion 5 weeks
All files delivered at project finish
Website training modules
Weekly progress reports
Three post-launch strategy calls
Get a guided tour of Brand Blitz and find out how you can change the way you make progress.
A solution for what’s holding you back.
The Business Broker Marketing Foundation was designed for the too-busy, client-focused broker who is ready to make progress.
Project board
See your project come to life and provide guidance in real time.
Quick action
Have no doubt of progress with weekly deliverables and status updates.
Flexible and scalable
Pause stalled projects, start new ones, adapt and pivot as necessary.
Fixed monthly rate
Budget predictably. Same fixed price for a wide variety of support.
Cohesive execution
Market more efficiently and effectively with coordinated touchpoints.
Industry expertise
Strategic thinking and expertise with experience in brokerage field.
“Joel makes the process painless and we are grateful for his partnership. He is truly a trusted advisor who gets us and embraces the heart of our mission.”
—Jana Greig, SVP Administration,
Burrell Behavioral Health
“The work we’ve done with Joel has been flawless and he’s fun to work with. Joel understands how to impact the bottom line.
—Joe Howard, Co-owner and Broker
Kingsley Group Brokers
“Joel helps us do big things we couldn’t do without him. We love collaborating with him and the value he provides far surpasses what we invest.”
—Anthony Matrone, Sr. Director
Frequently asked questions.
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To build the minimum in-house team (designer, copywriter, marketing specialist, web developer and strategist) you would need to spend more than $325,000 just on base salaries.
It's expensive to build an in-house team.
Agencies are just as expensive yet somehow move half as fast.
With a subscription approach to marketing, you can get the different types of support you need without paying for them all. Plus, you can pause and resume your subscription to best suit your needs.
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Once you're subscribed, you're able to add as many requests to your queue as you'd like. Projects will be delivered one by one.
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Project deliverables are based by the type of project we're working on. Each project type has different stages that will require your thought and approval. Those stages get delivered within 72 hours of your request on average.
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Brand Blitz is a new specialized service provided by Joel Carter (that's me) of Carter Collective. During my career I've had the pleasure to help strategize, consult, build, and market for blue chip companies, industry leaders, and non-profits changing the world.
Brand Blitz was born from the realization that clients who had full access to me were able to make bigger gains more quickly. They weren't held back by the start-and-stop that comes with outside support. The speed of trust allowed us to think and act with speed.
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Your subscription is automated to bill each month. If you feel there aren't enough projects ahead, simply send an email to pause your subscription. If you decide to pause your bill with 15 or more days remaining, you'll have those days of service remaining to be used anytime in the future.
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Most of the items Brand Blitz does not cover fall in specialized areas of execution:
3D modeling and animated graphics are not included.
Video production and editing are not included but video strategy, scriptwriting, and creative concepting are included.
Digital advertising is included (Google SEM, LinkedIn, Facebook, Instagram) but media buying and management requires a separate discussion.
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It’s pretty simple…
First: You book a call to discuss in-person or you can sign right up.
Next: We’ll schedule a kickoff call to see where you need help.
If you’re not sure where you need help, then we’ll review your business, see what’s working and what’s not, and make a game plan to start making progress.
Then: I get cooking on the project you decide will have the most impact. Depending on what project that is, we’ll map out the milestones and begin moving forward.
Fixed-price. Fast turn-around. Satisfaction guaranteed.
A Brand Blitz subscription will help you elevate your game.
Worried you won’t be happy? Ask about our Full Refund Promise.